Plano Balloon Festival Inc. brought home seven dazzling awards of excellence from the Texas Festival & Events Association (TFEA) annual conference and marketing competition. These five awards were presented to Jo Via and Jessica Jackson on behalf of the Plano Balloon Festival, Inc. for the InTouch Credit Union Plano Balloon Festival in the category of events with a budget over $750k:
- Gold 1st Place Best Social Media
- Gold 1st Place Best Organization Website
- Gold 1st Place Best Promotional Brochure
- Silver 2nd Place Best Event Website
- Bronze 3rd Place Best Promotional Poster
Additionally, two awards were received for the Plano Balloon Festival Run Series, Half Marathon, 5K and 1K Fun Run in the category of events with a budget between $75k – $250k:
- Silver 2nd Place Best Miscellaneous Clothing – Youth Runner Capes
- Silver 2nd Place Best Other Merchandise – Finisher Medals
“Recognition, by those we consider peers in the Event Industry, is always a positive endorsement of our marketing efforts. Credit is given to two individuals that are committed to producing at the highest level, Dan Stables, Stables Creative Group, and Cece Liekar-Campanini, The League Lady. These two companies play a critical role in the marketing success of the Plano Balloon Festival, Inc.” – Jo Via, Executive Director, Plano Balloon Festival, Inc.
The TFEA Kaliff Marketing Awards recognize excellence in marketing campaigns that promote events and festivals across the State of Texas. “The competition recognizes the creativity and professionalism of the TFEA industry. A record number of 488 entries were received in this year’s competition and Plano Balloon Festival, Inc. stands out among their peers every year. TFEA congratulates Plano Balloon Festival, Inc. and all the award winners across the state,” comments Kay Wolf on behalf of the Texas Festivals & Events association. TFEA is an official affiliate of the International Festivals & Events Association, the premier professional association supporting festival and event leaders worldwide.
September 23-25, 2016 the InTouch Credit Union Plano Balloon Festival will be held at Oak Point Park showcasing this year’s theme: “Dazzling Autumn Skies.” A full schedule of the festival activities, performances, and launch times may be found at www.planoballoonfest.org and volunteers may sign-up for a shift using the online form: http://www.planoballoonfest.org/p/getinvolved/volunteers. Runner registration for all races is available at www.pbfraces.org.
Connect with Plano Balloon:
Facebook: Plano Balloon Festival
Facebook: PBF Races
Twitter: @planoballoon
Instagram: #planoballoon
Pinterest: PlanoBalloon
YouTube: Plano Balloon Festival, Inc.
About Plano Balloon Festival, Inc.
The Plano Balloon Festival, Inc. is a non-profit 501c3 organized in 1987 for the purpose of staging a premier community-based and family-oriented hot air balloon event, offering other local non-profits volunteer opportunities within the Festival operations. The Plano Balloon Festival, Inc. makes a direct impact on the Collin County community by dispersing funds to participating non-profit agencies and has donated more than $2.5 million since inception.
View the full list of 2016 TFEA Marketing & Communication Award Winners in pdf format.
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